social media strategy & management

Kathy Kitzmiller Fine Art, Atlanta Portrait Artist

  • Goal: Manage and grow a fine artist's digital presence and e-commerce sales

  • Approach: Created Instagram content (3+ posts/week), edited Reels, designed marketing materials and branded graphics using original photography, owned community engagement, and led influencer outreach/gifting to expand reach in the art and home decor space

  • Result: Consistently sold-out product launches, an Instagram Reel reposted by Shonda Rhimes, and a steady stream of commission requests, all built through one well-managed platform

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